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Page history · updated Oct 1, 2026

brevo.com pricing page history

https://www.brevo.com/pricing/ · 7 versions compared since Oct 8, 2025

Brevo made significant changes to its pricing and product offerings. A major promotional discount for yearly plans was introduced, and existing plans (Standard, Professional, Enterprise) were repositioned with updated features, many of which leverage AI. There was also a notable increase in reported customer count, indicating business growth.

  1. ProductHigh impact

    Brevo integrates with ChatGPT & Claude for campaign management

    A new feature, 'MCP for ChatGPT & Claude', was added, allowing users to manage campaigns and contacts directly from these AI tools, indicating a strategic move towards AI ecosystem integration.

    Source: text from the page
    • “MCP for ChatGPT & Claude”
    • “Manage campaigns and contacts directly from ChatGPT, Claude & other AI tools”
  2. OtherMinor

    Brevo reports customer growth from 500,000 to 600,000+

    Brevo updated its customer count from '500,000+' to '600,000+', indicating substantial growth in its user base and market penetration over a short period.

    Source: text from the page
    • “Join 500,000+ customers around the world who trust Brevo”
    • “Join 600,000+ customers around the world who trust Brevo”
  3. PricingHigh impact

    Yearly discount increased from 10% to 'up to -40%'

    Brevo significantly increased its yearly subscription discount, potentially to attract more long-term commitments or drive sales, signaling aggressive market positioning.

    Source: text from the page
    • “Yearly (-10%)”
    • “🔥Yearly (up to -40%)”
  4. ProductNotable

    Standard plan now includes advanced email reporting features

    New analytical tools like click heatmaps and geographic/device reports were added to the Standard plan, enhancing analytics capabilities for users and increasing its value proposition.

    Source: text from the page
    • “Click heatmaps, geography & device reports”
  5. PositioningNotable

    Professional plan repositioned to emphasize AI and data-driven growth

    The Professional plan's target audience description shifted from general 'data-driven campaigns' to 'teams leveraging data and AI to drive growth', highlighting an increased focus on artificial intelligence.

    Source: text from the page
    • “Best for marketing teams managing advanced data-driven campaigns.”
    • “Best for teams leveraging data and AI to drive growth across channels.”
  6. ProductHigh impact

    Professional plan introduces 'AI Data Analyst' feature

    A new 'AI Data Analyst' feature was added to the Professional plan, allowing users to ask plain-language questions and get instant answers from their data, indicating a strong push into AI-powered analytics.

    Source: text from the page
    • “Pre-built & custom dashboards”
    • “AI Data Analyst”
  7. PositioningNotable

    Enterprise plan redefines target audience to 1M+ contacts with custom needs

    The Enterprise plan's description was updated to specifically target companies with '1M+ contacts needing custom solutions & full data control', narrowing its focus to very large organizations.

    Source: text from the page
    • “Best for large organizations with custom needs and high-volume operations.”
    • “Best for companies with 1M+ contacts needing custom solutions & full data control.”

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