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Page history · updated Sep 30, 2026

mixpanel.com pricing page history

https://mixpanel.com/pricing/ · 6 versions compared since Oct 14, 2025

Mixpanel has significantly revamped its pricing page, evolving from general product analytics to emphasizing 'product intelligence' across its Free, Growth, and Enterprise plans. Key changes include the addition of Experimentation and Feature Flag capabilities to all plans, a major increase in event and session replay limits for the Growth plan, and clearer articulation of features and limits for each tier.

  1. PricingHigh impact

    Growth plan session replay limit increased from 20K to 500K/month

    The Growth plan's session replay allowance has been dramatically increased from 20,000 to 500,000 per month, providing far richer user behavior insights.

    Source: text from the page
    • “1M monthly events free and $0.28 per 1K events after (volume discounts available). Unlimited reports, 20K monthly session replays free, cohorts, and more.”
    • “Up to 500K session replays / month”
  2. ProductNotable

    New 'Experiments' feature added to platform offerings

    Mixpanel now explicitly lists 'Experiments' as a platform capability, indicating an expansion into A/B testing or product experimentation tools.

    Source: text from the page
    • “Experiments”

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